PULL & BEAR
Primavera Sound — Los Angeles
3 Days campaign with 15 global influencers to cover the collaboration of the Inditex younger audience brand, Pull&Bear with the music Festival Primavera Sound.
We covered content creation and communication for four days on all the social media platforms, showing the journey of these influencers in Los Angeles, and gaining more than 4M+ impressions.
Art Direction: Oscar de Castro
Head of Digital Communication: Pilu Vázquez
Content Creation Communication: Pol Rendé
Social Communication: Lucia Martinez & Ana Martinez
Production Company: Vampire Studios
Executive Producer: Alex Juliá
Producer: Gon Tarragona
Photographer: Elsa Melero
Director and Camera Op: Bruno Martinez
Roles: Director + DP
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