Launching the first-ever clothing brand of LuvAnthony, we develop a brand that reflects his personality and taste, emphasizing color and positive vibes. Then, we transfer that energy to all the graphics, assets, and copywriting, creating a cohesive 360 campaign.
Anthony shares protagonism with his famous influencer girlfriend Avani and his friend Jordan.
The launch would be available only on Ezze Live App — Nowhere else.
Roles: Creative Director + Art Director + Branding